Discovery
Let’s take a deep dive into your brand and your goals to provide creative ideas and opportunities that ACTUALLY work.
How Does it Work?
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Phase 1:
Pre-Production-
01.
You schedule a 90 minute call for a time that works best for you and your team.
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02.
During the call, we'll dive deep into your product/service, goals, competitors, audience, metrics and past marketing.
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03.
Our team then analyzes and synthesizes our notes to identify as many opportunities and creative ideas we can think of to reach your goals.
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04.
One week later, we present several menu-style solutions to choose from and easily discuss with your team.
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Phase 2:
Production-
01.
Once you select the opportunities you'd like to pursue and the deposit for the project is paid, your project is added to our production calendar.
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02.
We go into production! It multiple solutions are selected, we build this out as a campaign.
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Our Discovery Partners
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But, I know what I want already.
We get it, you probably came to us with a very specific product in mind and maybe a little annoyed because we sent you to this page, but hear us out. We have an obligation to you to create the best work we can and make sure it’s effective for you and brings you a positive ROI. Often, people share a reference video and say, “We want that but for us”. The problem with that though is THAT video was produced by a company with a different goal, audience, and branding. When going through our Discovery phase, we consider all those things and thoughtfully put together a creative plan specifically for you. Not just a plan for creating a beautiful project, but a plan to generate value for you and your team.
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Do I need discovery if I already know what I want?
Great question! We think you have some good ideas, but in our experience, there’s always a lot more to discover about the many ways to execute the creative behind your goal. That’s why we made discovery a part of how we work with our partners. We truly want to maximize the value we provide to you so when we talk a few months from now, you’re ecstatic about the results you’re seeing and want to continue working together.
In the many years of doing this, we’ve found that it takes more than great-looking visuals to create a real impact for companies like yours. Creative is important, but so is completely understanding the problem we’re solving and giving expert recommendations for how to make that real impact you’re looking for.
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How much of my time will this require?
Our Discovery process was built to use as little of your time as possible. all that’s required of you is 90 min for our initial call and then 60 minutes about a week later to share our ideas.
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Do I HAVE to work with you for production?
Absolutely not! While we hope to have a long and creative relationship, if you’re simply looking for ideas, that’s fine too! There’s no obligation to work with us on building out the ideas and opportunities we share during your Discovery. You’re free to take those ideas and pursue them on your own or even have somebody else execute them. Everything that comes out of Discovery is YOURS to do whatever you wish.
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We already have an internal team that can do this.
That’s great! We actually work quite often with companies that have internal teams. When we’re hired by them, it’s often to get them out of the box and thinking about new opportunities and then providing support with production if needed. However, the level of expertise our team has in different styles of motion (2D, 3D, stop motion and video) is hard to come by in an internal team. 😉
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How much will production cost?
Every project is different so it’s not as easy to give a specific cost on production. As a reference though, our typical projects range from $15k – $100k. You can read more about what to expect with costs at this link.
