Dr. Joe Explains
After a breast cancer diagnosis, questions can quickly pile up. But understanding the answers, especially complex medical explanations, can feel overwhelming. Patients often struggle to grasp what their diagnosis truly means and what steps to take next.
When it comes to crafting impactful content, knowing the right questions to ask can be just as challenging as finding the right answers. That’s where we came in. The team at Dr. Joe Explains wanted something far beyond a standard corporate video—something that didn’t just inform but resonated on a deeply human level.
Our challenge? To create motion design content that goes beyond simple explanations and delivers an emotional, story-driven experience. The goal was to support patients facing a breast cancer diagnosis with content that feels personal, relatable, and hopeful. Rather than generic medical overviews readily available online, we focused on authentic voices—real people sharing their journeys. Through thoughtful animation and storytelling, we helped turn complex emotions into visual narratives that connect, comfort, and inspire.
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Provide
This comprehensive campaign was completed with 2D and 3D animation and live action.
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Torani – Glitter Cat
We want to inspire people and do our little part in making the world a better place. No more than 5 minutes into our planning conversations and it became abundantly clear that this was a story we NEEDED tell.
